At Causeway Education, we are committed to tackling the issue of undermatch in Higher Education. Our aim with this approach is to enhance outreach and support for students, especially those from less-privileged backgrounds, to help them make informed choices about their academic futures. Undermatch occurs when students enroll in university courses below their academic potential, often due to limited guidance or systemic barriers. We believe this issue needs urgent attention, and we are calling on others in the sector to join us in addressing it.